In 2024, Rey Mysterio, one of WWE’s most iconic and beloved superstars, continues to make a significant impact both in the ring and in the business world. Known for his high-flying style and his signature mask, Mysterio’s face has become synonymous with his brand. But it’s not just his in-ring performances that are contributing to his wealth—his mask sales have become a lucrative revenue stream. So, how much does Mysterio make from his mask sales?
Rey Mysterio’s Iconic Mask and Its Popularity
Rey Mysterio’s mask is more than just a wrestling accessory—it’s an integral part of his identity. Since his early days in lucha libre, Mysterio has been recognized worldwide for his colorful, distinctive masks, which have become a symbol of his brand. Over the years, Mysterio’s mask has been associated with Mexican lucha libre culture and has a deep connection to his fan base, particularly in Latin America, where masks have a strong cultural significance.
In 2024, Mysterio’s mask continues to be one of the most popular items in WWE merchandise. With various designs, including his classic blue and gold mask and newer variations, Mysterio’s masks are sold through WWE’s official merchandise store and various online retailers. The demand for these masks is consistently high, with fans of all ages eager to own a piece of Mysterio’s legacy.
How Much Does Rey Mysterio Make from Mask Sales?
In terms of earnings, mask sales contribute significantly to Rey Mysterio’s overall income. While exact figures are difficult to pinpoint, estimates suggest that Mysterio earns between $2 million to $3 million annually from the sale of his masks alone. This includes both traditional WWE merchandise and special edition masks sold at live events, online stores, and through various licensing deals.
Mysterio’s success in merchandise sales, particularly masks, highlights how a wrestler’s persona can be turned into a profitable business venture. His continued popularity, especially in 2024, proves that his brand has staying power far beyond the wrestling ring.